Marketer Matt

I hate doing SEO. It sucks. The rules are always changing. There is a crazy amount of information to try to stay on top of and it’s just not fun for me to hunt down websites and try to get links from them. Frankly, I’d rather be the one with the sites that other people want links from. Wouldn’t that be ideal? Short of being the Google monster itself, the next best thing is to own the authoritative websites that other people gladly link to and from which links are desired right? Anyway, back to my rant… Here are the  [ Read More ]

How Do I Advertise My Business Online? This is a very common question for local business owners these days. The statistics are everywhere about how many people do local searches online and how the number has been skyrocketing over the last few years. Any business owners that are unconvinced that the internet is here to stay needs only to look at some of these statistics to see the trends. But of course looking at the statistics only gives us a reason to market but doesn’t help us much with the “how.” So with that, here are some of the steps  [ Read More ]

I saw something that made me laugh today. I saw a website offering to give 2000+ back links in a matter of two weeks!! If you have ever built links really fast (as I’ve tried) Google generally isn’t a fan of that, especially with new sites. For example, I through up a site for a project I’m working on and landed on the 3rd page of Google with just minimal on page SEO stuff. I contacted my friend who has a PR4 blog and asked him to link to my site to help me out. He did, and as soon  [ Read More ]

So it appears as though the clash of the titans has begun! Google and Facebook have taken aim at each other. Facebook has introduced search and Google is creating their own social media network. Facebook has taken their “like” feature to the next level by allowing website owners to place a Facebook branded “like” button on individual posts and web pages. Apparently Facebook plans on using this popularity contest as their way of doing search. In contrast to Google, where the website with the most authoritative links pointing to it wins, Facebook seems to plan on having more of a  [ Read More ]

If you’ve been following internet marketing for any length of time, you’ll quickly learn the basic concepts of internet marketing. You’ll learn the steps to setting up a blog, the steps to building a list, the steps to getting to the top of the SERPs, etc. There are really only two steps right? Post content and build back links. The fundamentals are easy, the implementation can take awhile, especially if you’re working alone. Just remember, especially when you’re first learning, these things take time. Rome wasn’t build in a day and you’re site won’t rank in a day (most likely).  [ Read More ]