Give me the place to stand, and I shall move the earth – Archimedes Over the last few weeks I’ve been thinking a lot about the concept of leverage. Being blessed to live in a (mostly) free nation, there is a near-infinite amount of opportunities that I could build a business around. With the internet, those opportunities are multiplied all the more while the ease and cost of entry is significantly lowered. So my question over the last few weeks has been in terms of what I could do that would yield the most results overall. Since I don’t think [ Read More ]
Archive for the ‘Marketer Matt’s Musings’ Category
So pretty much all Google does is collect information and spit it back out in a manageable way right? And that’s more or less what half the good sites on the web do too as far as I can gather. The media outlets (tv, newspapers, etc.) were doing this long before Google showed up on the scene because back with the printing press, the amount of information surpassed managable quanities. Those who profit in the information age especially, seem to be the ones that can remove the noise and give people the information that they want, whether it be the [ Read More ]
I’m not a super avid blog reader, but I do come across helpful stuff from time to time. There are so many new services, tools, and amazing-ness being created that it’s nearly impossible to keep up with it all! Nevertheless, I have ran into a few pretty cool things that I thought I’d share. Enjoy! Free Social Media Icons – I am not a designer. I don’t want to be a designer. That’s why my buddy Eric does 99% of all the design work I need done. Sites like this one are therefore are extremely helpful because I can just [ Read More ]
While I wrote about this from a business perspective on my company blog, I felt like expanding on this here as well as updating my readers on what’s going on with me in 2012, where I’m headed in life and in business, and what they can expect from this blog going forward. Generally, I plan about a million things for myself to get accomplished for my New Year’s resolutions. I write out every book I want to read, other self-improvement tasks such as learning languages, attending seminars or trainings, vacations I want to take, the amount of money I’d like [ Read More ]
It’s funny to me how mainstream affiliate marketing is becoming while network marketing is still so often despised. It is really very ironic, especially when you consider that there are now many two and three tier affiliate programs. So here’s my question… Why in the world haven’t more internet marketers gone into the network marketing arena?!? Seriously though, think about this for a second. Affiliate marketers are already doing the same thing as network marketers, only they are almost exclusively focused on online marketing whereas most network marketers are still stuck in traditional word-of-mouth advertising. Affiliate marketers therefore actually have a [ Read More ]
I watched some videos today from a friend of mine that were talking about how the economy is collapsing all around us. Apparently, the US dollar backs most of the world’s currencies and oil must be purchased in US dollars rather than any other currency. Apparently, this is the only thing that is keeping the dollar from becoming worthless as the Fed pumps more and more dollars into the system. Supposedly they are planning to pour up to 11 trillion additional dollars into the economy, thinking that that will save it… which it won’t. So what does that have to [ Read More ]
A lot can happen in 5 months. It was 5 months ago that I started my company Scepter Marketing. Since then we’ve been helping clients, some paid, some underpaid, doing whatever we can do to sharpen our skills and get things rolling. It feels like right now I’m on the precipice looking over into the promised land, and I’m feeling up the challenge. The business model has switched around several times from when it was first birthed in 2009, but we’ve settled on a path that looks promising to all. It’s coming to that time where I really have to [ Read More ]
So I went to see the Social Network after hearing raving reviews from my friends about how perfect of a movie it was. And you know what? It actually was pretty sweet. It was inspiring and motivating to watch the story of guy close to my age who built a multi-billion dollar business in just a few short years! And, having similar ambitions myself, I enjoyed the movie. The movie also highlighted some interesting issues such as intellectual property rights.. In the movie, (this is a spoiler for those who haven’t seen it yet!) Zuckerberg was hired by a couple [ Read More ]
Hey there, My name is Matt and I’m a professional entrepreneur and marketer. I love what I do and you have found my site because I do it well. My first company, Scepter Marketing, is a successful internet marketing company that specializes in helping small businesses dominate their competition online. If you have a small businesses, you should contact us. I’m sure we can help you. We are currently developing a new platform for helping small businesses in our home town of Lansing connect with their customers though we hope to quickly expand to other cities as well. You can [ Read More ]
As I wrote in a previous post the internet is like the California Gold rush! There is nearly limitless opportunity for people like you and me to jump in and make money by talking about and doing what we love! There are thousands of markets without a market leader and they are just waiting for people like you and me to come along and connect with them, teach them, and give them a place to talk about and share their hobbies, pastimes, and passions! So here’s the deal. I’m going to be experimenting with an idea that I’ve had for [ Read More ]



